When is the Right Time to Expand?
Featuring, Marc Rockquemore
If you are a salon and spa owner like me, once you’ve experienced a certain amount of sustained success, it’s only a matter of time until the conversation turns to opening a second location! If you’re motivated by a second income stream (diversification), or eager to take advantage of an opportunity that’s presented itself, a second location could be for you – or not! I’ve seen highly enthusiastic, educated, and passionate people both wildly succeed and miserably fail with their second location endeavors. Where you fall on that continuum depends on the old adage: people don’t plan to fail, they fail to plan. Planning covers a lot of ground, so let’s dig in.
The SSBC team was instrumental in helping my wife and I analyze the following before opening a second location:
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